Filter By:
Sort By:
07/08/2026
Event Recap | AWE Intensive Learning Programme — “Precision Targeting — Product Positioning and Market Strategy Based on User Insights‘’
The greatest risk SMEs face is not in failure to conduct market research, but when they operate on assumptions as if they were facts. When a company moves ahead with product and market decisions without first developing a genuine understanding of its users, context, and needs, it often ends up allocating resources in the wrong […]
06/08/2026
Event Recap | AWE Intensive Learning Programme — “Organisational Vitalisation – Building Quantum Organisations and Adding Value to Life‘’
This deep learning course centered on a core idea: The starting point of leadership is often not an external method, but an inner awareness of self. True leadership is about more than methods and techniques; it begins with a deep awareness of oneself. When we can clearly recognise our emotional responses, habitual patterns, and belief […]
05/22/2026
AWE Exploration Series: Branding and Cross-Border E-commerce: Hong Kong SMEs in Chinese Mainland
On 21 May, the AWE exploration programme — “Branding and Cross-Border E-commerce: Hong Kong SMEs in Chinese Mainland” — was completed. We would like to thank Claire Hao, PhD, Business Development Director, CUM General Manager, Health Products (China) at PuraPharm International (H.K.) Ltd, for sharing how brands can open up the mainland market through cross-border […]
05/11/2026
Event Recap | AWE Intensive Learning Programme — “Path Design: SME Transformation Strategy, Market Selection and Business Model Design”
On 7 May, AWE completed the Intensive Learning Programme, “Path Design: SME Transformation Strategy, Market Selection and Business Model Design.” In this session, we explored the question: “In the context of SMEs facing transformation and development, how should we think?” The hardest part of transformation is not “figuring it out”, but asking the right questions. […]
04/24/2026
AWE Exploration Series: Empowering ESG Development For SMEs
On April 23, the AWE Exploration Series: Empowering ESG Development For SMEs was successfully concluded. We would like to thank the Ocean Park Sustainability Institute (OPSI) for inviting AWE to participate in its focused discussion group on future products and services. Together, we explored how to more effectively support SMEs in becoming nature-positive businesses. During […]
04/02/2026
Event Recap | AWE Intensive Learning Programme — “Cognitive Refresh: From Newtonian World to a Quantum Mindset”
We would like to thank all members who attended and actively participated in this session on cognitive upgrading. Their engagement contributed to a meaningful collective learning experience. In today’s highly uncertain business environment, enterprises are confronted not only with market fluctuations but also with structural challenges in decision‑making logic, organisational collaboration, and leadership approaches. It […]
03/30/2026
AWE Exploration Series: A Deep Dialogue on Future Transformation and the Power of Teamwork
On March 26, AWE launched its inaugural “Exploration Series” event, designed to support small and medium-sized enterprises in developing a systematic and high-quality decision-making framework to identify new opportunities in an increasingly complex global landscape. The organization extends its sincere gratitude to Mr. Chavalit Frederick TSAO, Chairman of AWE, who led a thoughtful dialogue with […]
03/20/2026
The First Session of the “AWE Intensive Learning Programme” Successfully Concluded
On March 19, the inaugural session of the AWE Intensive Learning Programme — titled “Breakthrough Thinking: Trends and Strategic Cognition for the Virtue-Economy Transformation of Small and Medium-sized Enterprises” — was successfully concluded. We extend our sincere gratitude to Mr. Jacob Tomas, Founder and Chief Executive Officer of MSC Consulting, for his insightful presentation, which […]